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Thank You Tim Coombs for Situational Crisis Communication Theory

Communication Theory / /

I just wish I had known about Situational Crisis Communication Theory sooner. When I served as the communications director for a Jewish nonprofit a while back, crisis communication was straightforward. If a person, a synagogue, or the state of Israel were in crisis, our messaging would bolster the victim and denounce the perpetrator. Incidents could

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Symbolic Convergence Theory and Fantasy Rock Bands

Communication Theory, Graduate School / /

My coworkers and I devised a comical and long-running fantasy communication scenario. I can’t believe someone created a theory (SCT) that explains it. Developed by communication theorist Ernest Bormann, Symbolic Convergence Theory (SCT) explains how the sharing of narratives or fantasies can create and sustain a group consciousness. Instead of deep diving into theory particulars

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