A psoriasis TV ad—with its peppy, nonsensical jingle—gave me a full-blown case of Stuck Song Syndrome. Image: Peakpix.com / Creative Commons 0 Three percent of the US population has psoriasis. Specifically, 2.5-2.7% have Plaque Psoriasis, and the other .4-ish percent have Psoriatic Arthritis. All together, that’s a very small percentage of people. So, why do U.S. drug manufacturers
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I love a good infographic. Data represented in a visual way is just so much more engaging than words and numbers alone. Infographics capture attention and improve the reader’s understanding of your data, too. According to this NLM article, information is more likely to be retained when learned from an infographic. Search Engine Journal goes so far as to say that infographics
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I’ve been wondering how my writing skills stack up against those of generative AI. So I’m giving myself and ChatGPT a short writing assignment. Let’s see how we compare. Here’s the writing prompt I came up with: Why do some people like to watch sports, while some people dislike watching sports? This came to mind
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Emotion, Persuasion, and Public Service Announcements PSAs aim to persuade viewers to support a cause. To be successful, they should rely on inducing emotion as a means to persuasion. The Ad Council has been crafting memorable and persuasive public service announcements (PSAs) for over 80 years. They launched President Kennedy’s Peace Corps program in 1960
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