Six seconds. Seven words. I’ve created advertising campaigns for digital, print, and some out-of-home media (supermarket and doctor’s office TV networks). I never had the opportunity to work on billboard advertising. However, billboards are my favorite type of ad, due to the six second rule, which dictates a seven-word text maximum. “Less is more! Remember
Brilliance in Billboards: The Six Second Rule. Read More »
I love the sun. I especially love being warmed by the sun outdoors. Alas, it’s hard to see my laptop display when I sit in the sun. So for this graduate school assignment, I’m sitting at my desk indoors, writing a post about the sunny photo above. It shows two bicycles and two people—possibly campers
The Ethical Use of Images Read More »
Building Climate-Friendly Websites It takes an alarming amount of energy to power the world’s websites. Here are some ways site owners can cut back on internet pollution. The internet—including data centers, user devices, and telecommunications networks—uses an immense amount of electricity. In fact, the internet consumes about the same amount of energy as the entire
Building Climate-Friendly Websites Read More »
Does WordPress Help or Hinder Self-Expression Online? While many view WordPress as an adaptable and creative tool, one researcher views WordPress as a technology that constrains self-expression, thus fostering internet homogenization. In WordPress: A Content Management System to Democratize Publishing, Jordi Cabot tells us that there’s a lot to like about WordPress—the most popular content
Does WordPress Help or Hinder Self Expression Online? Read More »
Welcome to My Blog Hello, and thanks for visiting. I thought I should welcome you to my blog, and talk a bit about why I’m blogging. Right now, I’m blogging for graduate school. This whole website, actually, is a grad school assignment. I think it’s a pretty great idea, for those of us in the
Welcome to My Blog Read More »